Export Sell on Wix to HTML

Want to sell stuff on Wix? It's doable. Whether it's the right choice depends on what you're selling and how serious you are about ecommerce.

Let's start with the basics. Wix offers ecommerce through Wix Stores, built right into their editor. You can sell physical products, digital downloads, services, and even subscriptions. The interface is drag-and-drop like everything else in Wix.

Here's how to set up a Wix store:

Step 1: Create a Wix account if you haven't already. Pick a template with ecommerce built in, or add the Wix Stores app to any existing site.

Step 2: Go to your dashboard and find "Store Products." Click "Add Product" to start building your catalog. Enter product names, descriptions, prices, and upload images.

Step 3: Configure your store settings. Set up shipping zones and rates. Add tax rules if needed. Connect a payment processor, Wix Payments is the easiest option.

Step 4: Upgrade to a Business plan. This is mandatory. The cheapest option is Business Basic at $29/month. Without it, customers can't checkout.

Step 5: Publish and start selling.

Now for the honest part, the fees.

Wix's pricing isn't terrible but it adds up. The $29/month Business Basic plan gives you unlimited products and abandond cart recovery. Business Unlimited ($36/month) adds subscriptions and automated sales tax. Business VIP ($159/month) throws in priority support and advanced shipping.

On top of monthly fees, there's payment processing. Wix Payments charges around 2.9% plus $0.30 per transaction. That's standard for the industry. PayPal, Stripe, and Square charge similar rates.

Some things Wix does well for ecommerce:

The product pages look good. Wix templates are designed by actual designers. Your store won't look like a generic template nightmare.

Digital products are easy. Upload files, set a price, Wix handles delivery automatically after purchase. Great for ebooks, courses, or downloadable art.

Multi-channel selling works. Connect to Facebook Shop, Instagram Shopping, even Amazon in some regions.

Where Wix falls short:

Inventory management is basic. Fine for small catalogs, painful once you hit hundreds of products. No variant-level inventory tracking drives some sellers crazy.

The app ecosystem is limited compared to Shopify. Need something specific? Shopify probably has an app. Wix might not.

SEO for product pages isn't great. Wix's URLs and page structure aren't as clean as dedicated ecommerce platforms.

Bottom line: Wix works for small stores, side hustles, and businesses where the website matters as much as the shop. If ecommerce is your main focus and you expect to grow, Shopify or WooCommerce might serve you better long-term.